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Rooted to Kerala - In Conversation with Creative Malayalee Women Entrepreneurs

Rooted to Kerala - In Conversation with Creative Malayalee Women Entrepreneurs

‘You will meet a Malayalee on the moon,’ is a joke you have probably heard often, as a tribute to the resourcefulness of the Malayalee diaspora when it comes to investigating and adapting to new shores. 

And yet, the most hard-nosed Malayalee shares a nostalgia for the homeland that is quite simply unparalleled. It is a nostalgia that will sometimes bring them back, and in the three stories that we will share over the next few weeks, you will see a common thread running through all of these stories - a return to their roots, to ‘home’ and an exploration of their Malayalee identity, which in turn informs their creative vision. 

Personal Style: Building a Capsule Wardrobe by Susha

Personal Style: Building a Capsule Wardrobe by Susha
We spoke to Chennai based singer and artist Subiksha Rangarajan about developing her personal style, and more specifically building a capsule wardrobe. Read on. 

The Ela India Christmas Playlist 2021

The Ela India Christmas Playlist 2021
It's Christmas Eve and our Xmas Playlist is here. Featuring some old favourites and a few new ones.There's Mariah Carey, Elvis, Wham, Andy Williams, Tony Bennett, Eartha Kitt, Frank Sinatra and so many more Christmas classics. 

The Ela India Reading list: Christmas Edition

The Ela India Reading list: Christmas Edition
Check our Reading List, Christmas edition. We have the perfect gift ideas for the bookworms in your squad. Featuring books by Maira Kalman, Austin Kleon, Mary Oliver and Anne Lamott among others.

The Style Edit: Personal Style with Susha

The Style Edit: Personal Style with Susha
We chat about personal style with singer and aesthete Subiksha Rangarajan aka Susha; how she styles the new with the thrifted and why she loves the idea of a uniform set. 

Ela India featured in The Times of India

Ela India featured in The Times of India

In a feature on the Kerala Kasavu saree in The Times of India, Ela India's founder Bindu Nair spoke to Nupur Amarnath about the challenges involved in reinventing the traditional Kerala Kasavu saree, and also why market dynamics will dictate a more contemporary interpretation, in the future.   

Ela Loves: The May Reading List

Ela Loves: The May Reading List
We've turned to our favourite cookbooks during these hard times, to cook comfort meals for the family. Here's a list of recommended cookbooks from our community. We even made an Amazon Wishlist so you can shop them directly.

Ela India April Playlist: Lake Street Dive

Ela India April Playlist: Lake Street Dive
Rachael Price is one of the founding members of Lake Street Dive, and the band features on our April 2021 Playlist.

The Ela India March 2021 Playlist: Dua Lipa

The Ela India March 2021 Playlist: Dua Lipa
The Ela India March 2021 Playlist is now live. Dua Lipa is our artist for March. Listen to the playlist on Spotify or YouTube.

The Ela India February 2021 Playlist: Sufjan Stevens

The Ela India February 2021 Playlist: Sufjan Stevens
The Ela India February 2021 Playlist features Sufjan Stevens, listen to the playlist

Our Handy Valentine's Day Gift Guide

Our Handy Valentine's Day Gift Guide
Read our Gift guide for help on buying a Valentine's gift for your partner or loved one and get brownie points for being a thoughtful gift giver. We also wrap your gifts beautifully

Dressing Up Cliches: Shirt collars

Dressing Up Cliches: Shirt collars
What cliches do you associate with a buttoned up shirt collar?

Let’s Talk About Mums as Style Inspiration: Mihika Agnihotri

Let’s Talk About Mums as Style Inspiration: Mihika Agnihotri
Stories about how our mum's style has influenced our own style

Let’s Talk About Mums as Style Inspiration: Arati Kumar Rao

Let’s Talk About Mums as Style Inspiration: Arati Kumar Rao
We asked you all to share stories about how your mum's dressing influenced your own personal style.

Our 1st Giveaway: The Ela India Joy Package

Our 1st Giveaway: The Ela India Joy Package
The Ela India Joy Package Giveaway with Ownit Network

The Ela India January 2021 Playlist

The Ela India January 2021 Playlist
Get updates about our monthly playlists, Blind Pilot features on our January 2021 Playlist

Our Face Masks are Live

Our Face Masks are Live
Check out the latest arrival in our store- now shop our face masks online!

How to read more in 2021

How to read more in 2021

Struggling to read more? I’ve been there. This NPR podcast helped me create a framework

 

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