Weddings in Ela: And the Bride wore Ela India….:)
For a brand to be a part of someone’s wedding day is a special moment, without question. We had this privilege in early August when Narmadha & Robert tied the knot
For a brand to be a part of someone’s wedding day is a special moment, without question. We had this privilege in early August when Narmadha & Robert tied the knot
Find out how to find the perfect fit for womens shirts, through our Ela India Size Guide Tutorial. We explain the different kinds of fits that exist and how to select the size that works for you
We were featured in The Established in a story about how small businesses navigate the complex world of GST. A big thank you to Gouri Shah for taking the time to chat about what it’s like to run a GST compliant business.
Viji Venkatesh remains one of our favourite #ElaPeople and has draped pieces from our collection beautifully in the past. Check out some of our favourite looks from her feed.
Our top five summerwear dress recommendations from the Ela India collection. These five picks are beautifully light, buttery soft and stylish and perfect to tackle the summer heat.
The second edition of ‘Rooted’ features Maneesha Panicker, Founder, Kayal Island Retreat who quit her life in New York, to start this tranquil boutique resort on the Kerala backwaters, as an ode to slow travel.
To have an artist like Devi Seetharam, whose work I admire so much, wear an Ela India saree at her show at the recently concluded Delhi Contemporary Art Week at Delhi’s Bikaner House, that has to be one of the highlights of this entire year.
‘You will meet a Malayalee on the moon,’ is a joke you have probably heard often, as a tribute to the resourcefulness of the Malayalee diaspora when it comes to investigating and adapting to new shores.
In a feature on the Kerala Kasavu saree in The Times of India, Ela India's founder Bindu Nair spoke to Nupur Amarnath about the challenges involved in reinventing the traditional Kerala Kasavu saree, and also why market dynamics will dictate a more contemporary interpretation, in the future.